Careers at Sun King

Connect with Natasha

What I do at Sun King

As a Marketing Lead, my role encompasses a broad range of strategic and operational responsibilities aimed at driving the overall marketing efforts of the organization. Here are the key responsibilities:

Strategic Planning and Leadership

Developing Marketing Strategies: Formulate and implement comprehensive marketing strategies that align with the company’s overall business objectives.
Market Research and Analysis: Conduct market research to identify trends, opportunities, and threats. Analyze data to inform strategic decisions.
Brand Management: Ensure consistent brand messaging across all marketing channels and activities. Develop and maintain the brand identity.

Campaign Development and Execution

Campaign Planning: Plan and oversee the creation and execution of marketing campaigns, including in-house, and event marketing.
Content Creation: Supporting the development of high-quality content for various marketing channels, such as social media

Team Leadership and Collaboration

Team Management: Lead and mentor the marketing team, providing guidance, support, and professional development opportunities.
Cross-functional Collaboration: Work closely with other departments, such as sales, partnerships, corporate risk and customer service, to ensure cohesive and effective marketing strategies.

Performance Measurement and Optimization

KPIs and Analytics: Define key performance indicators (KPIs) and use analytics tools to measure the effectiveness of marketing campaigns. Regularly report on performance and ROI.
Continuous Improvement: Continuously optimize marketing efforts based on data-driven insights and feedback.

Budget Management

Budget Planning: Develop and manage the marketing budget, ensuring efficient allocation of resources to achieve maximum impact.
Cost Control: Monitor expenditures and find cost-effective solutions to achieve marketing objectives.

Customer Engagement and Relationship Management

Customer Insights: Gather and analyze customer feedback to understand their needs and preferences.
Customer Relationship Management (CRM): Implement CRM strategies to enhance customer engagement and loyalty.

External Relations

Partnerships and Alliances: Identify and establish strategic partnerships and alliances to enhance marketing efforts.
Public Relations: Manage public relations activities to build and maintain a positive public image of the company.

In summary, as a Marketing Lead, my role involves strategic planning, campaign execution, team leadership, performance measurement, budget management, customer engagement, and external relations to drive the company’s marketing success.

Why Sun King

1. Innovative and Impactful Mission

Sun King is on a mission to power access to brighter lives and is at the forefront of revolutionizing access to clean energy in underserved communities. Our mission to provide superior, affordable, and reliable solar products creates a meaningful impact on millions of lives, driving positive change in the world. Working here means being part of a team that is not just focused on profit, but on making a real difference in people's lives.

2. Dynamic and Supportive Work Environment

At Sun King, we foster a dynamic and inclusive work culture where every team member is valued. The organization encourages collaboration, innovation, and open communication. Employees are empowered to share ideas, take initiative, and contribute to the company’s success. The supportive environment ensures that everyone has the opportunity to grow and thrive.

3. Professional Growth and Development

Sun King is committed to the professional growth of its employees. We offer numerous opportunities for learning and development, including training programs, workshops, and mentorship. The fast-paced and evolving nature of the renewable energy sector provides continuous learning opportunities and challenges that help you develop your skills and advance your career.

4. Global Reach and Diverse Team

Working at Sun King means being part of a diverse, global team. Our operations span multiple countries, providing a unique opportunity to collaborate with colleagues from various cultural and professional backgrounds. This diversity enriches our work environment and enhances our ability to innovate and solve problems creatively.

5. Sustainability and Innovation

Sun King is dedicated to sustainability and innovation. We are constantly exploring new technologies and approaches to improve our products and services. Employees are encouraged to think outside the box and contribute to the development of cutting-edge solutions that meet the energy needs of our customers.

6. Rewarding and Fulfilling Work

The work at Sun King is incredibly rewarding. Knowing that your efforts contribute to providing essential energy access to people who need it most gives a profound sense of purpose and fulfillment. Each project and initiative undertaken by Sun King has the potential to change lives, providing a deep level of job satisfaction.

Who am I?

My Journey to Marketing Lead

Starting as a Senior Marketing Associate

My journey to becoming a Marketing Lead began just a year ago when I joined the organization as a Senior Marketing Associate. This role was my entry point into a dynamic and innovative company where I quickly immersed myself in various marketing initiatives.

Early Contributions and Learning

In my initial months, I focused on understanding the company's brand, target audience, and existing marketing strategies. I took the lead on several campaigns to drive significant improvements in our engagement metrics. My proactive approach and ability to deliver results quickly caught the attention of senior leadership.

Taking on More Responsibility

As I demonstrated my capabilities, I was entrusted with more responsibilities, i honed my skills in strategic planning, campaign management, and team coordination, which were crucial for my professional growth.

Promotion to Marketing Lead

Recognizing my contributions and potential, the organization promoted me to the role of Marketing Lead within a year. This rapid progression was fueled by my dedication, strategic thinking, and a deep understanding of our marketing landscape.

Motivations and Vision

My motivation as a Marketing Lead stems from a passion for storytelling, a commitment to creating meaningful customer experiences, and a desire to drive business growth through innovative marketing strategies. I am inspired by the ever-evolving nature of the marketing industry and the endless opportunities it presents for creativity and impact.

Conclusion

In summary, my journey from Senior Marketing Associate to Marketing Lead in just one year is a testament to my dedication, strategic mindset, and the supportive environment of our organization. I am excited to continue leading our marketing efforts, fostering a collaborative team culture, and achieving remarkable results.

Advice for prospective candidates

Bring your authentic self! Applying for a role at Sun King is an opportunity to join a company that is making a significant impact on the world. By understanding our mission, showcasing your relevant experience and skills, demonstrating your passion for sustainable energy, and preparing thoroughly for the interview, you can position yourself as a strong candidate. Remember to highlight your teamwork abilities, innovation mindset, and adaptability to stand out in the application process. Good luck!

Natasha Zulu

Marketing Lead - Zambia